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Crimestoppers Cycle Theft Campaign

Crimestoppers

Hey hey!

As I stated in my previous post, I’m currently volunteering with the charity Crimestoppers, which is the UK’s only independent crime fighting charity and this year they are marking 25 years of fighting crime.

Working on an ad-hoc basis, I write media appeals to raise awareness of crime in the Peterborough (Cambridgeshire) area. Alongside this, a group of us are working on the Cycle Theft Campaign, in which we are trying to prevent cycles from being stolen.

There are two aspects to the campaign:

1) The prevention of cycle theft – what you can do to prevent cycle,

2) Encouraging the reporting of cycle theft:  How to encourage people to report cycle theft.

The main message that needs to be put across is anonymity – that people can give information to Crimestoppers on cycle theft anonymously, and that there are two ways they can do this, one via the Crimestoppers website and two, ringing there 0800 number. People can also claim rewards, up to £1,000 if the information given leads to one or more people being arrested and charged.

So we had a meeting on July 5 and as the campaign is still in its planning stages, this will be a short update – don’t want you guys getting bored.

Overview:

Bicycle theft is seen as a common problem internationally. Generally it refers to the theft of the entire bike however, this can include component parts and accessories being stolen. Statistics in 2012, have shown that the cycle thefts in Peterborough peak between the months of July – Oct, where people are out and about. Research shows that offenders tend to target cycles in public settings; particularly schools, university campuses and transport hubs as they have a regular supply of unguarded bicycles.

My role:

My role in mainly dealing with the PR/media side of it such as writing press releases, news articles and features for the local newspaper and magazines. I can’t wait to get started!

Anyway I’ll update again on this as the campaign moves into its next phase, however at the moment it’s just getting in contact with the right people who can help get the message across.

So until next time, adiós!

Najmah

If you want more on the charity Crimestoppers, visit: https://crimestoppers-uk.org/

Follow them on Twitter: @CrimestoppersUK